Sales and Marketing since 2010
We are a full service food broker, specializing in Bakery, Deli, Retail and Specialty Grocery products. Our marketing territory includes Northern and Southern California, Washington, Oregon, Northern Nevada (Tahoe, Reno Area), Arizona, as well as offering coverage for “where our distributor goes we go”. We are dedicated to our Manufacturers, Distributors and Retailers, offering undeniably topnotch service.
Our Sales Team’s experience derives from the real world of the manufacturing, brokerage, retail and foodservice industries. We have the ability to adapt to our customers’ needs; each region is unique. We offer personnel for in-store services such as resets, remodels, coordinating demo services, setting up and securing corporate calls at all of our major retailers and distributors. When it comes to writing distributor and operator programs, ads and deals, we are recognized by our stakeholders as Masters of the Craft. We are fully equipped to fulfill the requirements of each entity involved in the chain from the manufacturer to the consumer. We walk through and perform all aspects of the sales process, from identifying the right customer for the right product, then initializing contact and closing the sale. We work closely with the distributors’ sales associates, presenting our manufacturers’ products at distributor sales meetings at all divisional levels.
Our inside marketing and administrative staff is ready to create sell sheets and stocking guides, answer questions from customers, distributors and our principals, gather competitive information, put together marketing analyses and operator call lists, obtain distributor sales reports, order samples, process purchase orders and confirmations and serve as the go-to for order, invoice, payment and deduction issues. We manage manufacturer, distributor and retailer proprietary software systems. All Trade Shows and Industry Events are coordinated through our marketing staff, managing samples, decorations, point of sale materials, and show allowances ~~ every aspect of these events is fully executed by us as a team.
We own the process but our focus is on the profitability of our business partners.